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Marketing Foundations

Verfasser: Suche nach diesem Verfasser Boyd, Drew (Verfasser)
Jahr: 2019
Verlag: LinkedIn
Mediengruppe: EMedien
Vorbestellbar: Ja Nein
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Marketing is a high-stakes game. Whether you're starting your career or trying to sharpen your skills for the next campaign, you need a strong foundation to move forward. This course teaches the fundamentals elements of any successful marketing endeavor. Instructor Drew Boyd is a professor and consultant with 30+ years of marketing experience for major brands. In this course, he explains marketing''s role in the organization and provides frameworks for analyzing a business and its competitors; developing a strategy for everything from pricing to promotion; and creating tactical programs that link your strategy to real-world campaigns. Plus, get tips for organizing an effective cross-functional team, getting buy-in throughout an organization, and measuring your results.

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Verfasser: Suche nach diesem Verfasser Boyd, Drew (Verfasser)
Jahr: 2019
Verlag: LinkedIn
E-Medium: content sample opens in new tab
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Beschreibung: 00:49:00.00
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Sprache: Englisch
Mediengruppe: EMedien